The Guardian was created for those people who suffer from very dry, very damaged or frizzy hair.
Containing lots of Cocoa butter, Coconut Oil, Vitamin B5 and zesty lime oil it will tame your frizz, hydrate dry hair and make your hair look smooth and lush (it won't repair your hair, it is impossible to repair something that is dead.) The Guardian can also be used as a shaving bar or an inshower moisturiser.
After shampooing, slide the wet bar down your wet hair 4-5 times. Put the bar down and massage the conditioner into your locks. Rinse and feel the magic!
* Safe for colour treated hair
* Deeply hydrating for dry and/or damaged hair
* Equivalent to 5 bottles of liquid conditioner
Behentrimonium methosulphate, Cocos nucifera (coconut) oil, cetearyl alcohol, Theobroma cacao (cocoa) butter, vegetable glycerine, panthenol (vitamin b5), coco caprylate, Citrus reticulata (lime) essential oil, benzyl alcohol, dehydroacetic acid, mica.
Ethique (pronounced Eh-tique) is the French word for ‘ethical’ and we believe it is the first beauty company in the world to develop an entirely solid product range. All products are sold in compostable packaging, meaning zero consumer waste.
Ethique’s dedication to sustainable beauty practices has prevented the manufacture and disposal of more than 150,000 plastic containers worldwide, and is driven by the hashtag #giveupthebottle.
From Brianne (Ethique founder):
Our Bars Really Work:
Our customers tell us the same thing again and again. You rave about how well our products work, far surpassing the quality of salon brands. Brianne explains that the reason for this is because the bars are super concentrated and made with potent natural ingredients. Our bars contain no nasties, they are cruelty free and vegan.
Saving You Money:
Solid bars last between three to six times longer (depending on the product) than bottled products because they’re super-concentrated. You add the water not us, and yes our solid beauty bars foam.
We use biodegradable ingredients and wrappers so our solid bars leave no trace on the planet. You can pop the compostable wrapping in your compost bin. No bottles, jars, lids or pump dispensers contributing to landfill or oceanic pollution.
We are certified climate neutral, cruelty free and a living wage employer.
Ethique is a certified BCorp- “B Corp is to business what Fair Trade certification is to coffee or USDA Organic certification is to milk.”
Ethique was recognised as New Zealand’s most sustainable business when awarded 'the Best in B' award for New Zealand in July 2015.
We have committed to donating 2% of revenue (or 20% of profit, whichever is highest) to charity.
We try to work directly with producers to ensure they are paid a fair price for their product, which in turn ensures they look after their community and their environment.
All of Ethique’s products are New Zealand-made and manufactured in Christchurch.